CHAD LACASSE & ASSOCIATES
BECOMES CAGAL LLC
Cagal LLC was formed in 2018 to update the previous personally held Chad Lacasse & Associates. Chad Lacasse & Associates was founded in the 1993 by Chad Lacasse, while attending college. Chad, now a 27 year veteran in the marketing and advertising business spent 21 of those years in the building industry serving the marketing and advertising needs of several lumber and building material providers. Cagal LLC serves small to medium businesses that want a little extra help with their marketing, advertising and business development projects. We specialize in offering a helping hand to those that do not what to increase there payroll and staffing expenses.
PRACTICAL
EXPERIENCE
Working for small business for many years, whether employed or on contract, we have learned that there are always projects that need to be completed that sometimes need a well qualified hand. Rather than assigning the project to a minimally qualified employee, now you can choose to use the services of ChadLacasse.com to manage your projects.
Chad began his marketing career while still in college. Recognizing a need for a means of quick and painless communication across the small school campus, he created the first student newsletter. Generating news and events and having the newsletter sponsored by local businesses, Chad found an opportunity to assist local businesses with there advertising and graphic arts needs. Graphic art design at the time was mostly cut and paste and what did exist electronically was very rudimentary.
Printing and publishing have come a long way since those days in 1992. Today with a mobile world at your fingertips, the use of phones, tablets and streaming media; staying in front of your customer can be a challenge. The necesity for a quality website, social media accounts and direct to customer loyalty programs, has made it necessary to consider advertising and marketing as an investment and no longer an expense.
TIME TESTED
& DELIVERED
Over the course of the last 20 years, Chad had worked on or for or with many of the largest names in retail. Learning their businesss, understanding their culture, determining their Unique Value Proposition (UVP). As a firm believer in the ability to identify opportunity through the use of “cross pollination” many new and unique ideas have been cultivated. Management and ownership positions through the years have instilled the strength, patience and willpower to find opportunities and capitalize on them.
Contact us today for a no obligation discussion on how you think you might want to use our services. We hold each of our clients details and information in strict confidence. We are available by contract, per diem or as payrolled staff. The most benefical option is typically contracted for 6, 9 or 12 month blocks. With the option to review and renew. Payrolled for a block of 6 to 36 months is also an option with some stipulations. Contact us for more details.
People, Products & Process
People
People are the most important part of any business. Training and maintaining people is a critical part to helping your business grow. Retaining and satisfying people is a full time responsibility that sometimes can be overlooked in the day to day business. Take time to create an effective training, mentoring and nurturing program that will exibit your commitment to them as valuable partners in your business.
Products
Products are what sets you apart. No matter what kind of business you are in, without products (or services) there would be no interest on the prospective customers part. Make sure your products are well thought, planned, serve a need and correctly reflect your business’ image.
Process
Process, or “let me show you how we do this,” is a combined effort of assembling all parts and workflows to eliminate waste in either manpower or resources. Constantly reevaluating your process is good practice and always iliciting the insights from your customers and staff will keep you fresh.
EMPLOYEE
TRAINING
Training is critical to successful business. Keep your staff fresh, active and attuned to the needs of your customers and co-workers with proper training. Training is often overlooked when trying to create a winning team and environment. Training takes time, resources and commitment to remain effective. “Take 5”, “In The Aisle”, “Walk n’ Talk” are all great examples of training on the go to remain relevant.
HOW CAN
WE HELP?
Every business leader and manager has struggles from time to time. We are here to help you identify where improvements can be made, process altered, people trained or even product insights. We will work with you and your management team, as well as directly with your staff. Working under contract, project (per diem,) or directly for you (on payroll.) A solutions based environment, not a outside observer offering lists on improvements, we are here to help you achieve your goals.
